In my last two blogs I discussed how the healthcare industry is one of the best candidates for multi-channel digital signage. The different channels I have recently discussed include everything from patient education to telemedicine. To learn more about these topics check our Part 1 of 3 and Part 2 of 3. In this final blog I will wrap up my conclusion to the benefits of using digital signage in healthcare including the following topics:

I previously discussed some benefits of digital signage in the healthcare market specifically focusing on the use of digital signage displays in the healthcare industry to reduce anxiety and improve telemedicine. If you missed this blog or would like to read my opinions about these uses of digital signage click here to read Part 1 of 3.

Digital signage has a lot of benefits. Considering the latest technology trends for interactive digital signage, kiosks, content management, and wayfinding capabilities; the healthcare market is possibly one of the best candidates for a multi-channel media network. Think about all of the information that gets dumped into hospitals through doctors, administrations, staffs, patients, and visitors. Digital signage is the perfect solution to act as a fast lane for all types of information from administering medicine to patient entertainment. I will dig deeper into each of these topics and how it affects the healthcare industry.

Have you had issues with quality or controlling your bandwidth with your video surveillance system? If so, this may be a direct result of how you are currently streaming your video. In the majority of digital security and surveillance deployments people assume the popular CODECs such as MJPEG and H.264 are the solution to your quality and managing your bandwidth. While your CODECs is very important, you also need to consider the way you are streaming your video; this is when you need to look at the difference between variable bit rate (VBR) and constant bit rate (CBR).

Traditional digital signage displays are losing the momentum that they once had. This is partially because consumers are always on the go and moving at such a fast pace. For this reason, there has been a rapid increase in dynamic digital signage displays with the use on interactivity to engage consumers. I have talked a lot about the benefits of interactive digital signs, menu boards, and kiosks in past blogs. With this change we are starting to see a lot of unique digital displays. But the question remains how do you effectively generate positive awareness for consumers? This can range from retail to healthcare to entertainment verticals.

You are starting to see an increase in the use of video walls from advertisements in large cities to hotel lobbies and retail stores. With the growing popularity of video walls, companies are starting to use them to draw attention and promote different products and services.

Digital signage continues to evolve as the market is constantly adapting to industry trends. After InfoComm we heard a lot of buzz about interactive digital signage with the use of kiosks for retail. How can other vertical use interactive digital signage technology to engage consumers? Around the world there are a lot of creative uses of digital signage to engage consumers and encourage action. Below I break down 3 video that show how billboards are being used with digital signage technology.

We have discussed how the demand for city surveillance is climbing and the main concerns associated with this type of deployment. It is obvious that city deployments are here to stay. To recap the last two blog posts the following are the top concerns for city surveillance:

Everywhere we go we hear about interactive kiosks and how digital signage is gaining a foothold in different industries with wayfinding capabilities. Wayfinding is a technology to provide visitors with a simple method to get to their destination as quickly as possible, typically using a map displayed on the screen. Interactive kiosks are perfect for airports - how many times have you landed in an unfamiliar airport with no idea where to go? This type of technology would be ideal for airport, but are we there yet?

You are starting to see a lot of new technology being implemented into security product line-ups. For example, Seneca has just launched a new line of specialty network video recorders (NVRs) which includes NVRs for niche markets such as in-vehicle mobile transportation. But what is next?